Berman Group Certified as WBE by New York State
The Berman Group was recently certified as a Women-Owned Business Enterprise by New York State. View Real Estate Weekly Article

New Radio Commercial to Air on 1010 Wins
The Berman Group recently produced a 30 second radio advertisement to air as part of a special labor segment on 1010 Wins. Listen to the Commercial

Berman Group Produces Television Ads Featuring David Wright
David Wright was all smiles when visiting Citi Field, the new Mets stadium, set to open in 2009. The commercials will air on SNY television network this summer, and will promote Union Carpenters & Contractors.

 
David Wright to be featured in ads promoting Union Carpenters & Contractors


Look Who Stopped By the Citi Field Construction Site


Matthew Broderick and Jerry Seinfeld visit commercial shoot




Berman Group Creates New Creative Marketing Campaign for Sterling National Bank
The Berman Group’s “Perfect Together” advertising campaign for Sterling National Bank has recently be launched in the Wall Street Journal and will be featured in interactive Times Square billboards. The ads highlight the Bank’s unique strength in a changing financial market, providing customized lending options and personalized financial packages for growing businesses.

    




Berman Serves as Moderator at 2008 Construction Industry Partnership Conference
Sarah Berman served as moderator for a special panel highlighting successful marketing campaigns for the unionized construction industry. Panelists included David Meberg, Carpenters Labor-Management Corporation; Steve Alessio, BTEA; Robert Ledwith, Local 46; Sal Barbera, Mechanical Contractors Association


Sarah Berman, President, The Berman Group, Inc. Highlights
Winning Marketing Strategies


The Panel Discusses Campaigns to Promote Union Construction
Industry




Union Carpenters and Contractors’ Ad Campaign Features Development Leaders
The New York City & Vicinity Carpenters Labor-Management Corporation launched a new print advertisement series featuring prominent construction industry leaders who support Union Carpenters and Contractors. Larry Silverstein, President of Silverstein Properties, Inc. will appear in the new ad campaign, along with Stephen M. Ross, Chairman & CEO of Related, Douglas Durst, Co-President of The Durst Organization, Harry Macklowe, Chairman, Macklowe Properties, Donald J. Trump, Chairman & President, The Trump Organization and Bruce C. Ratner, Chairman & CEO, Forest City Ratner Companies.  For more information, visit www.builditunion.com.

Ad Featuring Larry Silverstein	Ad Featuring Stephen M. Ross
Ad Featuring Douglas Durst	Ad Featuring Harry Macklowe
Ad Featuring Donald J. Trump	Ad Featuring Bruce C. Ratner

The Berman Group Produces the Sold-Out National Construction Labor-Management Marketing Conference
Mark Ayers, President of National Building Construction Trades Department, AFL-CIO (BCTD) delivered the keynote address on the importance of marketing and Sarah Berman served as a program panelist offering marketing strategies to build market share for the industry. In addition, two of the firm’s clients were awarded top honors for their marketing campaigns. For additional details and conference highlights, please visit www.unionconstructionmarketing.com.


Mark Ayers, President, National Building Construction Trades
Department, Gives Keynote Address


Sarah Berman, President, The Berman Group, Inc. Discusses
Integrated Marketing Strategies




Crain's Reporter and Business Leaders Talk About Credit Crunch
The Berman Group produced the Greater New York Construction User Council’s recent 2008 Development Update with panelists from Crain's NY Business, the Federal Reserve Bank of New York and the Singer & Bassuk Organization, among others.


Panelists Discussed the Future of New York Development